How One Book Doubled His Business, Twice: Steve Gordon on the Power of Authority Marketing

10/06/2025 45 min Temporada 1 Episodio 17

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Episode Synopsis

Can one book really change the trajectory of your business? Steve Gordon says yes—and he has the results to prove it.In this rich and refreshingly real episode of The Results-Driven Life by Design, Kia Arian sits down with best-selling author and Million Dollar Author founder Steve Gordon to unpack what it really takes to grow a business that scales.Steve has helped hundreds of consultants, advisors, and professional service firms create authority, build systems, and attract high-value clients—without becoming overwhelmed or overworked.They dive into:Why 10x growth isn’t about doing more—it’s about doing betterThe difference between a “lead magnet” and a trust-building assetWhy most business books fall flat—and how to write one that actually convertsWhat to include (and leave out) to turn your book into a closing toolHow small firm owners can grow without cold calls, chasing, or pitchingThe secret to attracting a world-class remote teamThe role of prayer, presence, and personal alignment in scaling wiselyAnd why in the age of AI, your personality and meaning are your strongest assetsThis is a conversation for founders, creators, and entrepreneurs who want to grow with clarity, alignment, and intention.Bonus: Get Steve's book, Million Dollar Author at www.MillionDollarAuthor.io/kia — plus a special gift from Kia.

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