How to use Black Friday to Clear Your Dead Stock

07/11/2024 24 min Episodio 223
How to use Black Friday to Clear Your Dead Stock

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Episode Synopsis

Do you have too much stock in your business right now?  If you feel like a lot of money is tied up in stock and there is not quite enough in your bank account right now, you are not alone.  So I thought with the Christmas season fast approaching I would give you some practical ideas about how you can change that fast. Particularly, I am going to focus on how you can leverage all the fuss around Black Friday to clear your slow-selling dead stock without damaging your brand. [02:14] The Impact of Discounts on Brand Perception[03:29] Effective Stock Management Strategies[06:49] Identifying and Categorizing Stock[13:39] Promotional Tactics for Slow Sellers[17:57] Final Tips and Recommendations Links: Learn more about Stock Doctor - https://www.resilientretailclub.com/stockdoctor/ Learn more about the Resilient Retail Club: https://www.resilientretailclub.com/membership/Learn more about my mastermind for product business owners: https://www.resilientretailclub.com/retail-business-mentoring/Mentioned in this episode:Faire 50% offerUse the code GamePlan25 to get 50% off and free shipping with your first order at faire.comFaire 50% off - use code 'GamePlan25'Freebie downloadStock Freebie

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