Have you ever wondered what it would be like to return to marketing basics, cutting through the complexity of modern strategies and focusing on what truly works? In this week’s episode, Remember When Marketing Was Simple? Let’s Bring It Back | Episode 12: we’re diving into how to strip away the clutter and rediscover the core marketing principles that make marketing effective. From understanding market segmentation to leveraging digital platforms and honing your brand’s message, this episode will remind you why the fundamentals still matter—and how they can help you achieve marketing clarity.What You Will Learn:How to revisit and apply the 4Ps to simplify your marketing approachThe importance of precise market segmentation, targeting, and positioningInsights into how consumer behavior and branding go hand-in-handTips for integrating digital marketing and CRM into a cohesive strategyThe ethical considerations that keep your marketing efforts aligned with your brand’s valuesTime Stamps:0:00 Intro2:29 What Is Marketing?5:31 How Can Mastering the 4Ps Simplify Your Marketing9:00 Market Segmentation11:00 Targeting and Positioning14:56 Consumer Behavior17:45 Branding20:42 Digital Marketing24:30 Customer Relationship Management (CRM)27:04 Marketing EthicsDon't miss this episode, “Remember When Marketing Was Simple? Let’s Bring It Back,” if you’re ready to cut through the noise and make your marketing strategy simple, powerful, and effective. Watch it now to discover how to streamline your efforts, refocus on the basics, and achieve results that matter.Are you an inspiring entrepreneur who struggles to learn new ideas or is stuck in your business and needs help growing and scaling it? We got you! Join our 6-Month Mentorship Boot Camp: Turn Your Idea Into Sustainable and Scalable Business to help you get unstuck and learn and implement different strategies to succeed in your business.Join the waitlist HERE: 👉🏾 https://www.nextopportunitywindow.com/c/6-month-mentorship-boot-camp/Hey! Acorns makes it easy to save and invest. Join me, and you'll get a free $5 investment! As a perk of referring users, I can get a reward too. Learn more and see the terms here. https://share.acorns.com/cis7108?advocate.partner_share_id=6982621372686522763If you would like to buy me a coffee or sandwich, become Circle of Support by clicking here 👉🏾 https://the-pulse-of-marketing.kit.com/products/leonard-j-chaplinCourse Career: https://coursecareers.com/a/728f07a5Subscribe to The Pulse of Marketing Podcast HERE: 👉🏾 https://www.youtube.com/@thepulseofmarketing· Apple: https://podcasts.apple.com/us/podcast/chilling-with-the-chaplins-podcast/id1597589305· Spotify: https://open.spotify.com/show/1PEEXoAnuFuKvu2in56hRS?si=872d4ec05c7f4dc3Here are the ways to work with me here at The Pulse of Marketing: · If you would like to know your uniqueness, Get A Checkup with DISC Assessment HERE 👉🏾 https://www.nextopportunitywindow.com/checkout/stay-ready-assessmentConnect with Coach LJ on Social Media:YouTube: https://www.youtube.com/@thepulseofmarketingInstagram: @thepulseofmarketing https://www.instagram.com/thepulseofmarketing/Tiktok: https://www.tiktok.com/@thepulseofmarketingX: https://x.com/TMarketing89264Instagram: https://www.instagram.com/getinspiredbylj/ #thepulseofmarketing #marketingmonday #nextopportunitywindow At The Pulse of Marketing, we bring our passion for business and marketing to life, creating a space where innovation meets actionable strategies. This podcast empowers entrepreneurs and professionals to elevate their brands and thrive in today’s competitive marketplace.Why do we do this? Because we believe marketing is more than a tool—it’s a transformative force that can shape businesses and change lives. Through insightful discussions, real-world case studies, and expert interviews, we unravel the principles of effective marketing, helping you connect authentically with your audience and stand out from the crowd.Who is this for? Whether you’re an aspiring entrepreneur looking to launch your first venture, a seasoned professional aiming to sharpen your strategies, or simply someone who loves the art and science of marketing, this podcast is for you.With every episode, we stay true to our mission: to educate, inspire, and empower. Together, we’ll uncover innovative insights, embrace creative thinking, and build impactful brands that leave a legacy of excellence. Welcome to The Pulse of Marketing—where your marketing transformation begins.

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