183. Curate the Path: How DPO + AI Boost Publisher Yield with Petri Kokkonen from Relevant Digital

The Programmatic Digest
28/08/2025 11 min
183. Curate the Path: How DPO + AI Boost Publisher Yield with Petri Kokkonen from Relevant Digital

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Episode Synopsis

Petri Kokkonen from Relevant Yield explains how his team helps publishers grow revenue through Demand Path Optimization (DPO), curation, and AI-driven decisioning. 

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