Sign up for Michelle's next Expert Up Club Open House here: drmichellemazur.com/openhouse
drmichellemazur.com
https://www.linkedin.com/in/drmichellemazur/
What's your unconventional Roadmap for audience growth?
 
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Episode Title: What's Essential in Life and Business with Michelle Mazur
 
Welcome back, Shifters! 🌟
This week we're diving into messaging and marketing essentials with the amazing Michelle Mazer.
Michelle's journey is an inspiring testament to the power of clear messaging in business.
 
**Michelle's Mission**
 - Tired of web celebs over-promising and under-delivering, Michelle is here to spotlight real experts who deliver results.
 - Her goal? Flood the zone with incredible experts who transform businesses for the better!
 
**Elise's Aha Moment**
 - Michelle's consistent messaging caught Elise's attention and led to an impactful partnership.
 - A reminder that every piece of content should serve a purpose in your marketing strategy.
 
**Minimum Viable Marketing Message (MVMM)**
 - Phase 1: Growing your audience - Capturing attention from those who don't know you exist.
 - Phase 2: Engaging - Guiding them to diagnose their problems and dispel misconceptions.
 - Phase 3: Offering - Inviting them into the sales process with a clear framework and client stories.
 
**Michelle's Personal Journey**
 - A profound shift in Michelle's life led her to reevaluate priorities.
 - "Minimum Viable Michelle" - Clearing non-essential tasks to focus on core business elements.
 - A lesson in recognizing circumstantial overwhelm and prioritizing the essentials.
 
**Next Steps with Michelle**
 - Join the Expert Up Club's Open House for an insider's look at transforming your messaging and marketing. drmichellemazur.com/openhouse
 
Remember, it's not about doing it all; it's about doing what matters most. Keep making progress on what counts! 💪
 
And if it's all feeling like a bit too much for you right now, be sure to reach out. I'm most responsive on email: [email protected]
 

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