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Listen "Ryan White On How To Cultivate An Audience With His 5 Step Brand Building Formula (#30)"
Episode Synopsis
Ryan White On How To Cultivate An Audience With His 5 Step Brand Building Formula (#30)
The Process Podcast is hosted by Jeff Sherman
Today on The Process Podcast, my guest Ryan White shares with us his secret on how to cultivate an online audience with his 5 step Brand Building Formula: Intention, Foundation, Attention, Conversion, Retention.
Ryan is the founder of the globally recognized social media marketing company, Social Revelation, which manages the social media & digital marketing strategies for several seven to eight figure earners who are top performers within their industry.
SHOW NOTES
My niche was baseball so I targeted people in the MLB community and my goal was to interact with 100 -150 people in that community a day [03:11]
The compound effect: following pages, like, commenting and genuine [03:29]
Find ideas for Captivating Content by studying the explore page to see what topics were trending [03:56]
Engagement rate in the first 60 mins is the most important [04:15]
Look for viewership and retention rate of things you want to use as inspiration [04:30]
Identify what is going to work best for your niche and putting an action plan in place [05:45]
It’s important to establish Tier 1 Followers (10,000) [07:00]
Giveaway and shout out campaigns [08:10]
Spend time engaging with targeted audience daily [08:30]
2.5% - 3% is the industry standard for engagement as your scaling [09:20]
Identify what 3 Tiers you want in your business model (Family, Faith, Freedom) [10:00]
Videos will always outperform images [10:40]
The first 8-20 posts are the most crucial, bio, and profile image when someone decides to follow you [11:00]
After 60 posts you can start to regurgitate information [11:40]
Business page vs personal page and cross promotion [12:20]
Business Page: Value driven, Testimonials, Service [12:40]
Great videos play off of people’s emotion [14:11]
Brand Building Formula: Intention, Foundation, Attention, Conversion, Retention [16:50]
Clarity and mis-alignment is the biggest mistake entrepreneurs make [20:20]
CONNECT WITH
@ceoryanwhite
www.ryanwhiteuniversity.com
For more episodes of The Process Podcast visit us at www.theprocessshow.com
The Process Podcast is hosted by Jeff Sherman
Today on The Process Podcast, my guest Ryan White shares with us his secret on how to cultivate an online audience with his 5 step Brand Building Formula: Intention, Foundation, Attention, Conversion, Retention.
Ryan is the founder of the globally recognized social media marketing company, Social Revelation, which manages the social media & digital marketing strategies for several seven to eight figure earners who are top performers within their industry.
SHOW NOTES
My niche was baseball so I targeted people in the MLB community and my goal was to interact with 100 -150 people in that community a day [03:11]
The compound effect: following pages, like, commenting and genuine [03:29]
Find ideas for Captivating Content by studying the explore page to see what topics were trending [03:56]
Engagement rate in the first 60 mins is the most important [04:15]
Look for viewership and retention rate of things you want to use as inspiration [04:30]
Identify what is going to work best for your niche and putting an action plan in place [05:45]
It’s important to establish Tier 1 Followers (10,000) [07:00]
Giveaway and shout out campaigns [08:10]
Spend time engaging with targeted audience daily [08:30]
2.5% - 3% is the industry standard for engagement as your scaling [09:20]
Identify what 3 Tiers you want in your business model (Family, Faith, Freedom) [10:00]
Videos will always outperform images [10:40]
The first 8-20 posts are the most crucial, bio, and profile image when someone decides to follow you [11:00]
After 60 posts you can start to regurgitate information [11:40]
Business page vs personal page and cross promotion [12:20]
Business Page: Value driven, Testimonials, Service [12:40]
Great videos play off of people’s emotion [14:11]
Brand Building Formula: Intention, Foundation, Attention, Conversion, Retention [16:50]
Clarity and mis-alignment is the biggest mistake entrepreneurs make [20:20]
CONNECT WITH
@ceoryanwhite
www.ryanwhiteuniversity.com
For more episodes of The Process Podcast visit us at www.theprocessshow.com
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