In this episode of the Baird Retirement Management Show, Greg Ashcroft kicks off the new book club series with Happy Money: The Science of Happier Spending by Elizabeth Dunn and Michael Norton. Join Greg as he explores five key principles for spending money in ways that maximize happiness. From prioritizing experiences over things to buying back time and investing in others, Greg breaks down actionable insights from the book and shares relatable examples to make the concepts come alive. Whether you're planning your next purchase or reflecting on how you spend, this episode offers fresh perspectives on achieving greater joy with your money.

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