“Assuming timing exists, you [have to have] people, process, and technology…”
Zac Litwack is a partner at Savage Ventures, a venture operator with HQ in Nashville, TN which has created $450M in enterprise value so far. He recently led marketing for Savage portfolio company OutKick, which scaled to 7 figures per month in revenue and sold to FOX less than 1 year after its launch. He is currently Chief Marketing Officer / Partner of American Songwriter, Savage Sports, Rare, and 247Health whose properties reach 100+ million people per month, and is an owner plus leads growth hacking and high tempo testing across Savage’s portfolio companies, including MyDrHank, a 7 figure D2C online pharmacy and telemedicine brand focused on the senior male market, and Savage Media, a full-service creative service and video production firm. Savage Ventures has created $450M in enterprise value and is on a path to $1,000,000,000.
Questions and topics we covered include:

The advantages venture operators have over traditional VC firms.
The importance of people, process, and technology for a startup’s success.
Do VCs look at a startup’s marketing strategy before making an investment? How much weight do they give to marketing when committing to an investment?
How to build a marketing team from scratch.
What does it take to scale a company from $0 to $100m?
The most unaddressed marketing challenge all early-stage startups are facing.
When is it appropriate to launch an affiliate marketing program?
How to know if you have product market fit.
How Zac’s businesses are preparing for new shifts in digital privacy regulations (he’s collecting first-party data!).
How to find the right startups to work with as a marketer.

And more!
Say hi to Zac on LinkedIn - https://www.linkedin.com/in/zaclitwack/

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