Interview with Steve Toth - A Solid Understanding In SEO Can Lead To Exponential Growth - Episode #99

06/12/2022 41 min Episodio 99

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Episode Synopsis

“SEO takes time…”
Steve Toth is a growth-focused SEO Consultant to companies around the world. He’s a trusted resource to over 10,000 subscribers of SEONoteBook.com, a newsletter full of weekly emails about how he’s approaching SEO strategy.
Steve was previously the full-time SEO Manager at FreshBooks, but in February 2020 he took the company as a client after getting them to rank #1 for a search keyword that brought in 300K users a month on average. That keyword increased FreshBooks’ organic traffic by 5x in under a year.
Steve’s team was named the Best In-House SEO Team for the 2020 Canadian Search Awards.
This is the guy who can get a business 50,000 clicks in organic search traffic…daily.
Questions and topics we cover include:

The clearest definition of SEO.
The 3 basic things every marketer should know about SEO (patience for growth, active link building, and commitment of resources).
Are AI writing tools useful?
What it takes to rank #1 on a super-competitive keyword…
The metrics that really make a difference in SEO.
Does a business need SEO to succeed in today’s market?
When should an SEO Manager start focusing on zero-search volume keywords?
How bootstrapped startups can allocate resources for SEO.
How Steve Toth keeps up with the changes in the SEO world.

And more!
You can say hello to Steve via LinkedIn - https://www.linkedin.com/in/stevetothjr/
Other podcast episodes you can check out that cover the vast topic of SEO & content include:

Interview with Chris Dickey, CEO of Visably – The Basics of Search Engine Visibility & Marketing a SaaS Company – Episode #24
Interview with Andy Crestodina – Understanding Digital Empathy with The MASTER of Content Marketing – Episode #43
Interview with Tommy Walker – Your Content Marketing Efforts Need An Upgrade – Episode #75
Interview with Sean Work – How To Actually Grow Your Website Traffic This Year – Episode #78
Interview with Dave Snyder – Content That Makes Revenue, AI Writing Tools, & Getting Clients To Brag About Your Work – Episode #96

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