Listen "E5: the OVERcast SHINE - Expect Fitness"
Episode Synopsis
Expect Fitness is Changing Maternal Health and the OVERcast shines the spotlight on their success.What makes Expect different?Expect is the first and only streaming fitness platform optimized for pregnancy and postnatal exercise, with every workout approved by OB/GYNs. At a time when the U.S. faces both a maternal health emergency and rising infant mortality rates for the first time in 20 years, Expect Fitness is proving that exercising during and after pregnancy can save lives—improving health outcomes for moms and babies alike.In this episode, you’ll hear:💡 Dara Cook’s journey in building Expect Fitness from the ground up🏋️ How Expect is transforming maternal health through safe, accessible workouts🚀 Why aligning with clinical expertise is a game-changer for trust and adoptionAnd after the interview, host David S. Williams III takes listeners behind the curtain with an analysis of Expect’s launch and growth using The OVER Formula—the proprietary framework that teaches OVERLAB members how to overcome the toughest obstacles in starting and scaling healthcare companies.
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