In this episode of The Ordinary Effect, Guido dives into the evolving nature of friendship in today’s world. Are we losing the art of connection? From unannounced visits that once felt natural to the growing need for scheduling every interaction, Guido reflects on how post-pandemic life has reshaped social norms. Discover why the way we give—our time, attention, and sincerity—matters more than ever.The Lost Art of Dropping By:  Once upon a time, friends would show up at your door without warning—coffee in hand, ready to chat. Today, a surprise visit can feel like an intrusion. Why has this simple act of friendship become so rare? Guido explores the shift from spontaneous connection to structured socializing.Post-Pandemic Isolation and Its Impact: After years of distancing, many of us adapted to solitude. But have we become too comfortable in our bubbles? Guido examines how the pandemic intensified our need for control and planning—even in personal relationships.The Real Meaning of Giving in Friendship: A true gift isn’t about reciprocity—it’s about sincerity. Guido shares why how you give matters more than what you give, and why thoughtful gestures often speak louder than words.Stop Saying “Let Me Know If You Need Anything”: Those words sound kind, but they rarely lead to action. Instead, learn why asking “What can I do for you today?”changes everything in building authentic, supportive friendships.Why Friendship Can Outshine Family: Sometimes, friends become the real pillars of strength—more so than family. Guido reflects on experiences that prove friendship, when nurtured, can be the most powerful bond we have.

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