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Listen "How the cheapest SMS price deal can turn out to be the most expensive one"
Episode Synopsis
Have you ever calculated what a failed OTP message really costs your business?A 10% lower SMS price might seem like a win - until OTPs and Marketing messages fail to reach customers, costing you signups and revenue.We have gathered insights from hundreds of customer conversations and will answer the most pressing questions about SMS cost, what you are paying for, and why sometimes the cheapest offer is the most expensive one.👉🏻In this video, you'll learn:- The economics of message delivery- Who determines the price - Why message reliability matters more than price per SMS🔊Speakers:Svea Mäesalu, Customer Success Manager at MessenteTõnis Kirsipuu,. Head of Global Connectivity at MessenteFollow for more updates on business messaging, product tips, and expert insights.
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