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Listen "Insights from Higher Logic’s Association Member Experience Report"
Episode Synopsis
In this episode, host Kelly Whelan talks with Higher Logic Product Marketing Manager Sarah Spinosa about the recently released Association Member Experience Report. There's nothing like going right to source when you want to find out what members want, like, and wish they were getting from their association memberships, and that's exactly what this report outlines. This is an episode not to be missed!
Topics covered include:
Who Higher Logic surveyed and why
How members prefer to get information (it may surprise you)
What benefits members value most
How often members tend to interact with their associations
Are associations giving the level of personalization members want
What the survey revealed about events, both in-person and virtual
Top reasons members consider leaving their associations
How associations can use this valuable information
Download Higher Logic's 2022 Association Member Experience Report to learn more!
Topics covered include:
Who Higher Logic surveyed and why
How members prefer to get information (it may surprise you)
What benefits members value most
How often members tend to interact with their associations
Are associations giving the level of personalization members want
What the survey revealed about events, both in-person and virtual
Top reasons members consider leaving their associations
How associations can use this valuable information
Download Higher Logic's 2022 Association Member Experience Report to learn more!
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