AI tools are becoming essential partners for writers and creators, opening new possibilities for research, storytelling, and bringing ideas to life.
This week on The Media Copilot, I’m joined by Alexandra Samuel — author, data journalist, keynote speaker, and one of the most forward-thinking voices on the intersection of creativity and AI. Alexandra doesn’t just use AI as a tool; she’s embraced it as a full-fledged collaborator, crafting innovative workflows that are as inspiring as they are practical.
Currently immersed in writing her next book on managing information overload, Alexandra is exploring how neurodivergent strategies can help us thrive in a data-saturated world. With AI by her side, she’s producing at a lightning pace — 50,000 words in just over a week — proving that when humans and technology work together, the results can be astounding.
In this episode, Alexandra breaks down how she’s integrated AI into her creative process, from generating ideas to fine-tuning her writing. We discuss the mindset required to treat AI as a partner and how these approaches can reshape productivity and storytelling in profound ways.
Make sure to stick around until the end, where Alexandra offers a bold vision for the future of media: a world where creators embrace AI to unlock new heights of ingenuity, efficiency, and connection.

The Media Copilot is a podcast and newsletter that explores how generative AI is changing media, journalism, and the news.
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