SEO is a hot-button topic. Ever since Google started opening its platform for ads, keywords, and other search parameters, businesses have been chasing after the top listing relative to their industries. Search Engine Optimization (SEO) seems to be cloaked in mystery. Google’s ever-changing algorithm leaves businesses frustrated in trying to manufacture ways to stay caught up in the game. In fact, our client list for SEO-type services has increased this year due in part to the growing impact Google’s search results has on users. With more and more businesses looking to Google for a leg up in the marketplace, it’s imperative to understand a few unwritten rules to help you compete in the SEO game more effectively. In this episode, we're sharing some of our insights into the SEO game.
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