Corey Quinn on Vertical Marketing, Go-to-Market Strategies and Fractional CMOs

21/08/2023 22 min Episodio 27
Corey Quinn on Vertical Marketing, Go-to-Market Strategies and Fractional CMOs

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Episode Synopsis


Corey Quinn stopped by to talk vertical marketing, go-to-market strategy, and fractional CMO work. Corey is a fractional CMO and GTM strategist who works with agencies to verticalize their business.Here’s what you’ll learn:How verticalizing an agency can increase its chances of successThe initial steps of the process for helping agencies go verticalWhy more top marketers are choosing to go freelance over working in-house