Mark Huber's Method for Collecting Customer Evidence

24/06/2024 21 min Episodio 79
Mark Huber's Method for Collecting Customer Evidence

Listen "Mark Huber's Method for Collecting Customer Evidence"

Episode Synopsis


On today's episode, I spoke with Mark Huber about generalists, marketing strategy vs execution, and customer evidence. Mark is the VP of Marketing at UserEvidence and has worked across tons of different marketing roles.You'll learn:The pros and cons of being a marketing generalistWhy some companies get stuck on strategyHow to start collecting customer evidenceAnd more