Delivering a Seamless Post-Purchase Experience with Route and Yotpo

15/11/2021 58 min Temporada 1 Episodio 10

Listen "Delivering a Seamless Post-Purchase Experience with Route and Yotpo"

Episode Synopsis

Experts from Route and Yotpo join the Make it Big podcast to offer their insights on consumer demands for the post-purchase experience this holiday season. From SMS and tracking updates all the way through reviews and loyalty perks, today’s consumers expect reassurance and delight every step of the way — especially amid current supply chain delays. Product marketing leads Katie McKeever from Yotpo and Margaret Julian from Route relay the latest consumer trends and discuss how mastering the post-purchase experience can increase retention and, ultimately, build long-term brand loyalty.

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Katie McKeever is Product Marketing Lead at Yotpo: www.yotpo.com

Margaret Julian is Director of Product Marketing at Route: www.route.com

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