Breaking Cultural Barriers for Authentic Brand Engagement: Steve Babaeko

The Lead Creative
20/06/2024 48 min Temporada 5 Episodio 11
Breaking Cultural Barriers for Authentic Brand Engagement: Steve Babaeko

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Episode Synopsis

Steve Babaeko, the award-winning CEO and founder of X3M Ideas, delves into the remarkable journey that led to his agency's historic Cannes Lions win—the first for a Nigerian and West African agency.  This conversation offers invaluable insights into breaking international barriers and setting new standards for excellence in global advertising. The Lead Creative Podcast is available on:AppleSpotifyStitcherGoogle PodcastsYouTubeFollow us on:LinkedInFacebookXInstagramTikTokSend us mail! Support the showBuy us coffee here to help us grow. Follow us for more on: YouTube LinkedIn Instagram

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