Scaling with Soul: Mickey Soto Firrell’s Journey from Mechanic to Language CEO

12/08/2025 44 min Episodio 21
Scaling with Soul: Mickey Soto Firrell’s Journey from Mechanic to Language CEO

Listen "Scaling with Soul: Mickey Soto Firrell’s Journey from Mechanic to Language CEO"

Episode Synopsis

What’s the secret to scaling a language company without losing its soul — or its standards?
In this episode of the Language Leaders Podcast, Mickey Soto Firrell, founder and CEO of Teachify, shares his remarkable journey from mechanic to teacher to founder — and how he built something increasingly rare: a dedicated team of language trainers connected by community.
You’ll learn:

Why teacher culture is Teachify’s secret weapon – and how it’s helped retain both clients and staff
How Mickey navigates the Fundae system, Spanish work culture, and compliance challenges
Why real flexibility, smart use of AI, and strong client relationships still win in B2B

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