Let’s face it . . . there’s a lot of shady shit out there. Enter the Better Business Bureau. For over 100 years, they have empowered consumers to find companies they trust. Their stamp approval is only given to businesses that show the highest commitment to integrity, ethical business practices, and customer service. But at a time when finding a trustworthy business is only a Google search away, is the BBB still relevant? I invited President and CEO Mary O’Sullivan-Anderson, Chair of the Board of Directors Riley Paterson, and Vice-Chair Nate Edwards on the show to talk about the non-negotiable traits of a trustworthy business, how to get accredited with the BBB, and what’s actually in it for you. See omnystudio.com/listener for privacy information.

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