How do you match your offer to an avatar that is most likely to respond? I recently came out with a new Mini Webinar Workshop, which is an updated look at what's happening now in the world of marketing. In this workshop, we dove deep into a new framework that we've developed that is absolutely crushing the webinar game. In this episode, I dissect the difference between problem-aware and solution-aware clients, and how to create a framework to reflect why your offer is the best fit for an ideal client. You'll Discover An analogy to help you understand my "closest to the hole" method [2:17] The biggest mistake I see people make when targeting their audience [3:28] The solution-aware client [5:34] What you're up against with a problem-aware client [6:37] Adjusting your mini webinar to speak to solution-aware clients [8:49] ...And much more! Helpful Resources For a full transcript of this episode, visit our blog. Join our free Facebook group, Million Dollar Course Marketers. Want the playbook for launching and growing your own course for $2,000 or more? Grab our book High Ticket Courses Want to launch a High Ticket Course to grow your business without adding more work? Watch our brand new webinar. Interested in working with Joel one-on-one? We'll deliver a finished mini-webinar funnel to your OR will give you a detailed Game Plan you can go implement yourself – Apply here. Subscribe to the podcast: Youtube, Apple Podcasts, Spotify, Google Podcasts, Stitcher. Follow Joel on social media: Facebook, Instagram, Linkedin.

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