In this episode, XSENSOR’s Chief Operating Officer, Bruce Malkinson, continues his conversation with performance scientist and sports technologist Antonio Robustelli to explore how data-driven insights are reshaping the footwear design process. They discuss how elite brands and research teams are leveraging plantar pressure data to bridge the gap between laboratory precision and on-field performance. From prototype testing to athlete feedback integration, this episode highlights how technology enables designers to make evidence-based decisions that improve comfort, performance, and injury prevention.Key Takeaways from Listening to This Podcast:Learn how integrating objective data—like pressure distribution and timing—into the design process accelerates innovation and shortens development cycles.Understand how real-world testing and athlete feedback combine with pressure data to validate comfort and performance across diverse sports environments.Explore how data visualization and analytics are transforming the conversation between engineers, designers, and sports scientists—resulting in more personalized and high-performing footwear solutions.Speakers:Bruce Malkinson, Chief Operating OfficerXSENSOR Technology CorporationAntonio Robustelli, Sports Performance Scientist & TechnologistOmniAthlete Performance Science

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