Growing a challenger brand in the established KYC market, with Ilya Brovin from SumSub

The HiveMind Interviews: Sharing the secrets of successful Fintechs
31/01/2025 33 min Temporada 1 Episodio 9
Growing a challenger brand in the established KYC market, with Ilya Brovin from SumSub

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Episode Synopsis





The KYC market is established and even quite crowded, but Sumsub has had remarkable success in this area, reaching significant scale and profitability after only 2 rounds of funding. But what's their story? I talked to Ilya about, Picking a niche, being in the right place at the right time, their product-led approach to growth 






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