Simran Kang is the Founder and CEO of MyFO.
MyFO is an easy-to-use platform to help you start and grow a family office. Our net worth snapshot, curated guidance and personalized workflows help you securely manage and safe-keep all important information pertaining to your growing family office.

Takeaways
Working at a Big Four firm like PWC provides valuable insights into various businesses and builds strong relationships.
Simran breaks down Family Offices (FOs), what they are, how the operate and make decisions.
How they find FOs which are very under the radar.
The future of MyFO including a potential deal marketplace.
Her role as a Board Member at BC Tech.
Raising her pre-seed round.
Building a team at the earliest stages.

Chapters
00:00 Working at PWC and Joining a Family Office
03:28 Understanding Family Offices
06:22 Identifying the Problem and Launching MyFO
09:19 Unlocking Capital for Family Offices
13:28 Aggregating and Analyzing Data for Family Offices
17:47 Reaching Out to Family Offices
20:10 Raising Money for MyFO
23:19 User Experience and Engagement
25:25 Creating a Deal Flow Marketplace
28:43 Building the MyFO Team
31:37 Building a Strong Tech Community
35:37 Favorite Book and Excitement for the Future
37:53 Dealing with Hard Times
38:44 Message on Financial Literacy

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