Idea Development Workshop (2) – Outlining the canvas modelObjectives, outcomes, logic and what belongs in your Horizon ideaMore info and presentation: https://www.thegrant.eu/204-206In this second episode of the Idea Development Workshop mini-series, I’m back with Ana-Marija Špicnagel (IPS Konzalting) for an episode where Ana will share the and explain the canvas model she is using for idea development - the Bird View Canvas Model, an innovative tool developed by IPS Konzalting and adapted here for Horizon Europe proposals. Instead of jumping straight from the call to work packages, we stay at “bird’s-eye” level and map a concrete case on the Bird View canvas: internal and external challenges, opportunities that sound like a project, the unique selling proposition, who the “customers and channels” really are, and what a plausible future (including business logic and sustainability) might look like.From there we follow the real process: a messy Bird View sheet full of notes and arrows (like the one on slide 10) gradually turning into a more structured concept where emerging work packages are sketched around the central idea (slide 11). We talk about who to invite to a Bird View session, how to keep the discussion anchored in the call’s expected outcomes and scope, and how this step makes it easier to talk honestly about exploitation, long-term collaboration and what should not be in the project. The goal is simple: use Bird View to create a shared project model before anyone starts fighting over templates and task lists.Time codes:00:02:45 Introduction and fly in00:05:02 The Bird View Canvas Model00:25:05 How to run the brainstorm

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