There’s $3.5 trillion about to hit the Australian economy — and no, that’s not a typo. Over the next two decades, baby boomers will pass down a record-breaking wave of wealth, and a whole generation of millennials and Gen Xers will be ready to build, renovate, and flip.In this episode, Aaron breaks down what this generational wealth shift means for home builders, why it won’t make housing more affordable, and how you can position your brand to win trust from both the kids building the homes — and the parents funding them.If you’re still running the same branding from 2009 and quoting from a Gmail account, it’s time to update.🧱  Show NotesIn this episode:– The $3.5 trillion wealth transfer coming for the building industry– Why builders need to win the trust of the parents and the kids– Expect more knockdown rebuilds, flips, and funding from mum and dad– The rise of inheritance-fuelled renovations and commercial property plays– What to do now to get ahead of the next 5 years of buyer behaviour– How to shift your marketing, messaging and brand before the boom hits📩 Want help future-proofing your building business? Reach us at [email protected]

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