Episode 29: Digital Advertising and Data Privacy: What’s Next?

02/06/2022 37 min Temporada 1 Episodio 29
Episode 29: Digital Advertising and Data Privacy: What’s Next?

Listen "Episode 29: Digital Advertising and Data Privacy: What’s Next? "

Episode Synopsis

The past few years have seen a lot of changes in the car business. From consumer preferences driving operations shifts to new business models to sell cars and data-driven advertising strategies to target car buyers. The larger companies are contributing to the shift too, example: big names have pulled out of this year’s SEMA Show. Digital data privacy laws and regulation are coming to the forefront and the two big players in digital advertising - Google and Facebook - are feeling it. What does this mean for auto retailers? It’s going to get tougher to track people online.In our music session:Here’s a post about So Cal’s MV3 hosted by Richard Blade.Here’s a MV3 spotify playlist.Check out The Jam - Bingley Hall 1982 concert HERE.Get in touch with us!Kathi: [email protected]: [email protected] don’t forget to download Kathi’s FREE Guide to Social Media for Car Salespeople here 👉 https://bit.ly/socialsellingvip