Listen "Episode 25: No Fresh Ups: the Intersection of Car Sales and Technology"
Episode Synopsis
Today’s car sales professionals are finding themselves in this new environment called digital retail. While there are tools to help facilitate online transactions, many salespeople are interested in growing their own network to develop their future sales pipeline. Using social media to establish relationships BEFORE customers are ready to buy is a key component of digital retail. If salespeople are waiting to meet the customer on the lot, it’s often too late because that customer has already established a connection with someone else.Kathi and Mike discuss strategies and tactics for car sales professionals, and productivity techniques for management, on using technology to sell more cars.On music, we discuss the Rock n Roll Hall of Fame Inductees!Check out Pivot podcast: HERECheck out Something Was Wrong podcast: HEREGet in touch with us!Kathi: [email protected]: [email protected] don’t forget to download Kathi’s FREE Guide to Social Media for Car Salespeople here 👉 https://bit.ly/socialsellingvip
More episodes of the podcast The First Pencil
Likes Are Not Leads for Car Dealerships
29/04/2025
You Can’t Spell Tariffs Without FFS
14/04/2025
The High Cost of Brand Betrayal
25/03/2025
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.