In this episode, I was lucky enough to interview Mike Powrie, CEO and Founder of CloudWave. Mike delves into the genesis and evolution of CloudWave as a disruptive force in the contact center industry. Mike's background in IT, particularly in unified communication, laid the groundwork for his entrepreneurial journey. CloudWave was born out of frustration with the antiquated and inefficient systems prevalent in contact centers. Recognizing the need for a better solution, Mike leveraged new-age technology, particularly from Amazon, to create a platform that revolutionizes customer service delivery.Mike emphasizes the importance of alliances, partnerships, and client testimonials. While digital marketing plays a significant role, the real power lies in customer references and success stories. CloudWave's focus on thought leadership, vertical expertise, and delivering tangible results positions them as a trusted partner in the industry. Mike's dedication to business development ensures that CloudWave continues to grow and innovate, driving positive change in the contact center landscape.Join us as we explore the digital frontier with Mike Powrie reshaping the contact center industry one innovation at a time in this episode of The First Customer!Guest Info:CloudWavehttp://cloudwave.com.auMike Powrie's LinkedInhttps://www.linkedin.com/in/mike-powrie-683198162/Connect with Jay on LinkedInhttps://www.linkedin.com/in/jayaigner/The First Customer Youtube Channelhttps://www.youtube.com/@thefirstcustomerpodcastThe First Customer podcast websitehttps://www.firstcustomerpodcast.comFollow The First Customer on LinkedInhttp://www.linkedin.com/company/the-first-customer-podcast/

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