James Szabo, Executive Producer, 3AW Drive with Jacqui Felgate

Jimmy Szabo has many strings to his bow. Most prominently he is the Executive Producer of Melbourne’s 3AW Drive program, moving over from mornings in December 2024. But Jimmy also emcees weddings, appears on various radio segments across Victoria and produces some of the best comedy coming out of social media about the quirks of Italian and migrant families – he’s made his 97 year old Nonna a star of TikTok.

Nic speaks with Jimmy this week and finds out:
How social media is an essential element of 3AW Drive and why strategy and a behind the scenes team is integral to success with socials
What will change in his production of Drive compares to Mornings
What percentage of Jimmy’s pitches as a producer get to air
The importance of light and shade in a radio program… “It can’t always be serious.”
And the quote from The Godfather that Jimmy Szabo lives by

The Experts Podcast is hosted by media professional and commentator, Nic Hayes. The Experts Podcast pulls back the curtain on media and helps you to get a better understanding of how media works. We speak to the country’s leading journalists, hosts, anchors and producers, who are setting the national news agenda as well as some of the most prominent experts who appear in media around the country.

The Experts Podcast, powered by Media Stable.

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