Embark on a journey through the heart of entrepreneurship with Oisin Hanrahan as he unveils Keychain, his latest venture poised to revolutionize manufacturing. New York serves as a backdrop for our deep dive into the persistent spirit needed to thrive in the post-pandemic renaissance of businesses. Oisin's fresh insights into the transformation of office space demands, workforce dynamics, and the agile adaptability needed to steer a company like Angie and Handy through crises, provide a masterclass for any entrepreneur looking to weather the ever-shifting business landscape. We explore the surprising undercurrents of the manufacturing world where capacity and business needs tell a complex story. Oisin's Keychain emerges as a beacon of innovation, aiming to transform consumer habits by easing the path for healthier food options in grocery stores. The conversation takes an analytical turn, dissecting the nuances of starting a new venture in a challenging market, and the critical steps in validating market needs that can make or break a business idea. Wrapping up, we delve into the sacrifices of successful entrepreneurship, where personal investments often transcend financial stakes, shaping the life of an enterprise. Oisin shares a relatable narrative of transition, from selling a bustling start-up to grappling with the allure of new ventures and the resilience required to pursue them. This episode is not just a conversation; it's a treasure trove of entrepreneurial wisdom, seasoned advice, and a glimpse into the future of industry innovation.     Find out more about MindShift Coaching Programme: https://bit.ly/3Sc4u6Y  --- My Season Partners Local Enterprise: https://bit.ly/4bgUdPv Ethos - Resilience: https://bit.ly/3w1IunV  Iconic Offices: https://bit.ly/3vPQAzF 

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