Welcome to The Digital Transformist podcast, where today we're shaking things up with a round table discussion featuring three industry experts: Tim Padgett, Tim Van Mieghem, and John Lanier. These seasoned professionals all specialize in serving middle market companies looking to grow and exit successfully. Throughout this episode, they delve into the common challenges faced by businesses in this space and share some innovative solutions and ideas that have yielded impressive results.As the conversation unfolds, each guest introduces themselves and their respective companies, shedding light on their unique areas of expertise within the middle market landscape. From operational excellence to demand fulfillment and talent marketing, these experts cover a wide range of topics essential for business growth and success. The discussion takes an interesting turn as the guests delve into examples of unconventional strategies that surprisingly led to significant outcomes for their clients. From leveraging AI technology to implementing lean operations and focusing on talent marketing, these experts share valuable insights and experiences that can inspire CEOs and business leaders looking to drive growth and innovation within their organizations. Join us for part one of this engaging round table discussion and stay tuned for more thought-provoking insights in part two.Listeners can get in touch with Tim Padgett by visiting the website of The Pepper Group, a full-service B2B marketing team. https://www.peppergroup.com/John Lanier can be found through his website https://www.profitrainmaking.com/Tim Van Mieghem can be found through his website https://www.proactiongroup.com/Michael can be found at https://caxy.com and his podcast The Digital Transformist https://www.youtube.com/@DigitalTransformistPodcastMichael's book, Superpowered: 7 Leadership Superpowers Technology Executives Can Use to Grow a More Engaged, Tech-driven and Profitable Organization, can be found on Amazon: https://www.amazon.com/Superpowered-Essential-Leadership-Technology-Executives/dp/1735504904CHAPTERS:00:00: Welcome to the podcast00:39: The Middle Market Landscape01:16: Serving Middle Market Companies02:26: Remedying Growing Pains03:10: B2B Marketing Strategies04:22: Unconventional Success Stories05:08: Navigating Operational Excellence06:15: Marketing Innovations in the Middle Market07:20: The Impact of Talent Marketing08:45: Strategies for Sustainable Growth09:55: Leveraging AI in Business Operations10:42: People Management in Middle Market Success

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