Episode Summary:In this episode of The Digital Shift™, Natasha Roberson dives into one of the most powerful (and overlooked) tools for online entrepreneurs: social media follow-up automation.If you’re getting likes, comments, or DMs on your content—but struggling to convert them into customers—this episode will show you how to stop leaving money on the table. Natasha walks you through how to combine instant social triggers (like keyword comment replies and DM automations) with her signature 14-Point Conversion Impact System™ to drive consistent sales, even when you’re offline.You’ll discover how to nurture curiosity, build trust, and create momentum using automation—not overwhelm.“Your content starts the conversation—but your follow-up closes the sale.”Who This Episode Is For:•Entrepreneurs who get engagement but not enough conversions•Coaches and network marketers tired of manually chasing leads•Business owners who want their DMs to do the heavy lifting•Anyone ready to automate their follow-up without sounding roboticActionable Step:Set up one keyword automation on your next reel or post (ex: “Drop INFO”).Then build out a 3-part follow-up sequence using email or SMS.Let the system do the nurturing while you focus on serving.Key Topics Covered:1.The Follow-Up Gap•Why engagement doesn’t equal conversion—unless you automate the next step•What most business owners are missing after a post or reel goes live2.Turning Comments Into Conversations That Convert•How keyword triggers (like “INFO” or “VIP”) drive immediate engagement•Setting up DM auto-responses that feel personal, not pushy3.The 14-Point Conversion Impact System™•An overview of the 14-day journey from lead → buyer•How email and SMS work together to nurture interest into action•Why it takes multiple touchpoints—and how to automate every one4.What It Looks Like Inside the Hub•Templates for every stage: welcome, offer, urgency, FOMO, FAQs, and more•Built-for-you workflows with pre-written emails and texts•Real results from Hub users who reclaimed their time and doubled conversions5.Don’t Just Go Viral—Go Valuable•Why the real magic isn’t in the post—it’s in the follow-up•How you can scale conversations into conversions without being glued to your phoneFAQs – Common Questions & Objections1.“I don’t want to sound robotic.”→ You won’t. Our templates are warTry the Self Made Hub for free! Start aligning your business with your vision using our all-in-one platform. Get access today at www.self-made.biz/thehubLooking to accelerate your tech journey and start learning how to infuse tech into your business to scale in this next year? You can join our next 90 Day accelerator here: www.self-made.biz/acceleratorNot ready to go all in yet, but would like to join our Digital Shift Studio- get in depth training from The Tech Savvy Mentors on creating your brand, offers, products, services, coaching programs, digital assets and more? Join here: www.self-made.biz/digital-shift-studioFollow us for more!Jessica Green @iamjessgreenNatasha Roberson @yourautomationmentor

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