Listen "Episode 13: Fighting Against the Binary – A Conversation with Faris Yakob "
Episode Synopsis
In this conversation, Philip and Faris discuss how the world of advertising has evolved and what that has meant for creative’s. Advertising has become a “collection of things” and they breakdown the mythology of binary. Rigor vs. MeasurementArt vs. ScienceGeneralist vs. SpecialistThe Drop – The segment of the show were both Philip and his guest share tasty morsels of intellectual goodness and creative musings. Philip’s Drop: The Age of Surveillance CapitalismFaris Yakob’s Drop:Strands of GeniusThe Calm App
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ZARZA We are Zarza, the prestigious firm behind major projects in information technology.