Listen "Trade Show Marketing with Alison Church, UK & Global CMO Easyfairs #eventprofs"
Episode Synopsis
In conversation with Alison Church, UK & Global Chief Marketing Officer, Easyfairs, an international trade show organiser active with 2018 events in 18 countries.
In this episode we discussed Alison's career, the changing role of the marketing function, 365 community building, developing a trade show marketing campaign, the role of digital, and the skills required for today's trade show marketing professionals.
The Dan Assor Show is sponsored by tfconnect a specialist recruitment and executive search consultancy for the global events and exhibitions industry. https://www.tfconnect.global
You can watch this episode here https://www.danassor.com/posts/trade-show-marketing-with-alison-church-uk-global-cmo-easyfairs-eventprofs
Thankyou to our community patrons
Smart Digital https://smart-digital.co.uk/
Tarsus Group https://www.tarsus.com/
Nineteen Group https://www.nineteengroup.com/
SISO https://www.siso.org/
Patron, Speaking, or Sponsorship opportunities [email protected] for information
Website https://www.danassor.com
Twitter https://twitter.com/VodcastDan
LinkedIn https://www.linkedin.com/in/danassor/
Facebook https://www.facebook.com/danassorpodcast
In this episode we discussed Alison's career, the changing role of the marketing function, 365 community building, developing a trade show marketing campaign, the role of digital, and the skills required for today's trade show marketing professionals.
The Dan Assor Show is sponsored by tfconnect a specialist recruitment and executive search consultancy for the global events and exhibitions industry. https://www.tfconnect.global
You can watch this episode here https://www.danassor.com/posts/trade-show-marketing-with-alison-church-uk-global-cmo-easyfairs-eventprofs
Thankyou to our community patrons
Smart Digital https://smart-digital.co.uk/
Tarsus Group https://www.tarsus.com/
Nineteen Group https://www.nineteengroup.com/
SISO https://www.siso.org/
Patron, Speaking, or Sponsorship opportunities [email protected] for information
Website https://www.danassor.com
Twitter https://twitter.com/VodcastDan
LinkedIn https://www.linkedin.com/in/danassor/
Facebook https://www.facebook.com/danassorpodcast
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