How many browser tabs do you have open right now? How many are actually related to what you sat down to accomplish today?Last week, Sheila Slick sat down to write a client proposal. Thirty minutes later, she was researching LinkedIn strategies, downloading three new productivity apps, and halfway through a marketing video she'd probably never implement. The proposal? Still blank. But here's the kicker—she felt busy and productive the entire time.What's actually happening in your brain when this occurs? Every time you encounter something new—a notification, an idea, a "what-if" moment—your brain releases a tiny hit of dopamine. The same chemical that makes gambling addictive. But here's the part that changes everything: your brain gets more dopamine from anticipating the reward than from actually getting it.That's why you can have 20 half-finished client programs and still get excited about creating number 21. Your brain is literally rewarding you more for starting than finishing.Sheila tried every productivity system and focus hack until she discovered something counterintuitive: you can't eliminate shiny object syndrome, but you can train it. What happened around day four when she started using the "shiny object parking lot"? And why did the focused work become more enjoyable than the distraction by week two?Discover the one question that reveals the true cost of every new idea, and why making it easier to park the shiny object than chase it rewires your entire approach to focus.Subscribe: https://fivemilestones.kit.com/newsletter Connect on LinkedIn: https://www.linkedin.com/in/sheilaslick/ YouTube: https://www.youtube.com/@fivemilestones More at: https://fivemilestones.com/show/ Sponsored by: https://PodToBook.aiKeywords:shiny object syndrome, entrepreneur focus problems, novelty bias, dopamine and productivity, finishing what you start, entrepreneur distraction, attention management, completion rate, opportunity cost for entrepreneurs, rewiring focus habits

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