The Entrepreneur's Paradox: Why Success Makes You Less Consistent

01/10/2025 10 min Temporada 1 Episodio 4
The Entrepreneur's Paradox: Why Success Makes You Less Consistent

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Episode Synopsis

Think about your best month in business. Now think about what you did the month after. Were you more focused or less focused? More disciplined or less disciplined?Be honest.Sheila Slick had her best sales month ever. Everything clicked—outreach was working, follow-up was generating referrals, content was connecting, systems were automated. She felt like she'd finally figured it out. So what did she do? She started exploring new service offerings, working on a course, saying yes to speaking opportunities, planning a complete brand refresh.But she stopped doing the daily outreach that created that great month. The content schedule that was working. The client check-ins generating referrals. Why? Because those things felt basic. Not necessary anymore after such a huge win.Three months later, her revenue was back to where it started—maybe worse, because now she had half-finished "next level" projects stealing her attention.Here's the cruel irony nobody warns you about: when you succeed, your brain tricks you into thinking you've mastered the system. But what you've actually done is execute specific actions consistently enough to get a result. The moment you change the actions, you lose the result.Why does this happen? Three psychological traps activate when things start working—and our culture rewards this self-sabotaging behavior. When you're successful, everyone asks "What's next?" Nobody asks the question that actually matters.Discover why boring is profitable, what a "success audit" reveals about your current struggle, and the one protocol that protects what's working when everything around you screams to abandon it.Subscribe: https://fivemilestones.kit.com/newsletter Connect on LinkedIn: https://www.linkedin.com/in/sheilaslick/ YouTube: https://www.youtube.com/@fivemilestones More at: https://fivemilestones.com/show/ Sponsored by: https://PodToBook.aiKeywords:entrepreneur consistency problems, success paradox, sustainable business growth, protecting what works, success protocols, competence illusion, entrepreneur boredom factor, opportunity explosion, business roller coaster results, maintaining momentum after success