ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "398: Advanced Analytics Will Transform Your CX Practice"
Episode Synopsis
Most CX teams are too reliant on feedback (survey) data, leading to limited insights and even misinformed action. Forrester senior analyst Rich Saunders joins us to make the case for advanced analytics. He outlines the path forward – even for those intimidated by advanced analytics.
More episodes of the podcast The CX Cast
420: CX Stakeholder Management
09/09/2025
415: Journey Innovation
05/08/2025
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