ZARZA We are Zarza, the prestigious firm behind major projects in information technology.
Listen "341: CX Planning Guide"
Episode Synopsis
CX leaders must invest to drive customer-focused action. This means investing more in tech to create and improve experiences, critical employee skills, unstructured feedback, and predictive modeling. Principal Analyst Pete Jacques walks us through Forrester's 2024 CX Planning guide and pragmatic budgeting advice to meet the emergent needs of customers.
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420: CX Stakeholder Management
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415: Journey Innovation
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