The Collective

Por: Trevor Norton & Steve Peron
Welcome to The Collective, the hub of digital marketing insights and business intelligence. Join us weekly as our co-hosts Trevor Norton & Steve Peron riff on the latest things going on in digital media. We keep it very conversational as we discuss, and sometimes bring in industry experts, what we're testing in paid and organic media so everyone can stay up to date.
63 episodios disponibles

Latest episodes of the podcast The Collective

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S2 #023 - Digital Marketing Tools we use 21/07/2024
S2 #022 - Agency Service Offerings that create long lasting client relationships 16/07/2024
S2 #021 - Overreactions: “Find out before you flip out” 02/07/2024
S2 #020 - Our Content Diet 14/06/2024
S2 #019 - Our Daily Routines, Workout Splits, Spirituality, Personal Responsibility 12/06/2024
S2 #018 - Klarna Saves $25 Mill/Yr with AI & How We Use AI In Digital Marketing on the Day to Day 06/06/2024
S2 #017 - Bots vs. Budgets: Why CPC Quality Sucks (& What to Do About It) 02/05/2024
#016 - How to Make Monthly Reporting Suck less 11/03/2024
#015 - One Man Running 2 Mill ARR Agency, OpenAI’s Sora Unveil & Microsoft Ads Brings Back LinkedIn Audiences 21/02/2024
#014 - How to Stay Up to Date in This Fast Paced Media Industry 11/02/2024
#013 - How to Generate Business As an Agency Owner 31/01/2024
#012 - Google’s Creepy Policy Update, Google’s Auto Updates to be Weary of, Shopify Partners with X & Social Posting Declines 24/01/2024
#011 - How Plunge Scaled to $100 mill in 3 Years Using Influencers & Hacks To Be More Productive in the Agency Game 15/12/2023
#010 - Newsletters Are Blowing Up, Founder of Beehiiv’s Story, SNPL & Economic Trends, Top YouTube Content & Shorts on Social 08/12/2023
#009 - Wil Reynolds Joins & We Talk All Things AI, SGE, How Seer is Adapting and Marathon Training 01/12/2023
#008 - Another Google Core Update, Backlinks Deep Dive, Starlink Update & The Importance of Companies Driving Innovation 06/11/2023
#007 - Holiday Season Ad Prep, Keywords are Dying, Pmax Search Themes Beta, How Recessions Impact Agencies 30/10/2023
#006 - Tik Tok & Google Partnership, ChatGPT Can See & Hear, $84 Bill in Ad Fraud 02/10/2023
#005 - Google Admits to Inflating CPCs, Bard 2.0, Bing launched Connected TV ads 25/09/2023
#004 - Tik Tok for Search, Using AI to Create Content, We Hate Bing's Audience Network 18/09/2023
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