In this episode of The Childcare Bridge, Michael dives into one of the most common — and costly — questions he gets from childcare center owners: "When should I start marketing?" Drawing on over a decade of experience helping hundreds of centers grow, Michael reveals why waiting to market could be the biggest mistake you're making. Whether you're gearing up for a new location, planning for the back-to-school rush, or simply trying to boost enrollment, this conversation will challenge how you think about marketing and give you practical steps to shift your mindset from expense to investment.

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