(Re)Sessions 4: The Ingredient Your Marketing Strategy Is Missing: Customer Conversations with Julian Lewis

11/10/2022 21 min Temporada 8
(Re)Sessions 4: The Ingredient Your Marketing Strategy Is Missing: Customer Conversations with Julian Lewis

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Episode Synopsis

Who said marketing has to be fancy and modern?Why can’t we revert back to tactics we know work? Like customer conversations as the main ingredient for great content.Julian Lewis, the co-founder of StudioPod, an audio-first production company, joins the final episode of (Re)Sessions to share his take on how marketers can do more with less.You’ll learn why customer conversations are back and better than ever, how to mine, organize and enable your sales team to use content, and how amplified marketing allows marketers to measure effectiveness of content.Key Takeaways:🗣 03:12 - 06:08 Why customer conversations are back and better than ever📈 07:15 - 11:06 How amplified marketing allows marketers to measure effectiveness of content👍 16:41 - 18:57 How to mine, organize and enable your sales team to use content

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