380: Expert panel: How to win with account-based marketing

18/06/2021 57 min Episodio 380

Listen "380: Expert panel: How to win with account-based marketing "

Episode Synopsis

Due to the increasing need to become customer-centric, account-based marketing (ABM) has become a priority for businesses. 
But, how can B2B professionals effectively implement an ABM strategy that works for them, and yield the very best results?  
Join our expert panel as they discuss:  

The power of segmentation and personalization for ABM Sales and marketing alignment
Customer obsession and building strong relationships
Tips for executing a strong and successful ABM strategy 

Today's episode is presented by Web Insights. Learn more about how you can connect with unknown leads quickly through Web Insights here: https://lnkd.in/e7wAaMH