Gerry Cott, founder of A-Z Animals and former guitarist with the chart-topping band The Boomtown Rats, has forged a career that bridges creativity, discipline and compassion. After years performing on global tours, he turned his focus to training animals for film, TV and advertising and building one of the UK's most respected animal talent agencies.In this episode, Gerry reflects on his journey from rock musician to animal trainer, exploring the parallels between performance and animal behaviour. He shares the unseen preparation behind on-set perfection, how animal welfare and evolved over four decades, and the role of technology and CGI and AI now plays in the industry. A fascinating look into the intelligence, empathy and artistry that bring animal performances to life.www.businessofmodelling.co.ukwww.a-zanimals.co.uk Hosted on Acast. See acast.com/privacy for more information.

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