SummaryIn this engaging conversation, Peter Leckemby interviews Sverrir Ragnarsson, also known as Shred, a seasoned coach and sales trainer. They explore Shred's journey from a family-owned business in Iceland to becoming an independent entrepreneur and trainer. The discussion covers the challenges of starting a business, the importance of persistence, and the mindset needed to overcome obstacles. Shred shares insights on living in the gain versus the gap, the significance of asking questions, and the power of rejection in sales. He also emphasizes the need for continuous personal development and setting ambitious goals for business growth.Here's where you can connect with Sverrir:LinkedIn: https://www.linkedin.com/in/sverrir-ragnarsson-b523bab/Facebook: https://www.facebook.com/unforgettableperformance/Website: https://www.unforgettableperformance.com/TakeawaysShred transitioned from a family business to his own venture.Persistence and courage are essential in overcoming challenges.Living in the gain means celebrating small successes.Asking questions can lead to valuable insights and growth.Rejection is not a personal failure but an opportunity to learn.Every individual is a salesperson in their own right.Continuous learning and self-improvement are crucial for success.Setting high goals can lead to greater achievements.Taking responsibility for outcomes is key in sales.Finding joy in the journey is as important as the destination.Chapters0:00   Introduction to Business Growth and Personal Journey5:48   The Transition from Sales to Training and Consulting11:26   Overcoming Fear and Embracing Courage13:36  The Journey to America and Learning English19:24  Current Challenges and Writing a Book23:00  Maximizing Business Growth During Slow Seasons28:03  Living in the Gain vs. the Gap30:37  Setting Ambitious Goals for the Future37:27  The Power of Rejection and Asking Questions41:51   Taking Responsibility and Building Sales Skills

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