In this episode, we explore the transformative power of Generative Artificial Intelligence (GAI) in reshaping the enterprise research journey. Our guest, Andy Roy, CEO of Improvize and AI Consultant, shares his insights on how AI revolutionizes productivity and operational efficiency across various sectors, from sales and marketing to healthcare. We delve into the potential of AI chatbots and LLM architecture, the importance of a clear AI change management strategy, and the role of AI in the customer experience. Whether you're an enterprise leader, a tech enthusiast, or someone curious about the future of work, this episode offers valuable perspectives on navigating the AI transformation in enterprises. Key Topics Covered: The role of AI in enterprise transformation The potential of AI chatbots and LLM architecture The importance of a clear AI change management strategy The role of AI in the customer experience Featured Expert: Andy Roy, CEO of Improvize and AI Consultant Connect with Us: Join us on LinkedIn or Substack to discuss this episode and share your thoughts on how useful AI chatbots can be in collecting rich zero and first-party quality data the enterprise buyer research journey.

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