Listen "780: Why You Shouldn't Ignore Sleep in Your Dental Practice – The Business of Sleep Explained – Dr. Mark Murphy"
Episode Synopsis
Too many people have sleep apnea — and too many people go undiagnosed and untreated! There is a way to help these patients, and that is to include dental sleep medicine in your practice. To help you do it effectively, Kirk Behrendt brings back Dr. Mark Murphy, executive director of the International Academy of Sleep, with advice for helping sleep-disordered patients while still being profitable. Now is the best time for DSM! To get started today, listen to Episode 780 of The Best Practices Show!Learn More About Dr. Murphy:Register for IAOS Momentum (September 13-14, 2024) with code MARK75: https://iaos.com/vegas-septemberRegister for IAOS Blueprint (November 8-9, 2024) with code MARK75: https://iaos.com/events/iaos-blueprint-novemberRegister for IAOS Immersion (December 12-14, 2024) with code MARK75: https://iaos.com/events/iaos-blueprint-decemberMore Helpful Links for a Better Practice & a Better Life:Subscribe to The Best Practices Show: https://the-best-practices-show.captivate.fm/listenJoin The Best Practices Association: https://www.actdental.com/bpaJoin ACT’s To The Top Study Club: https://www.actdental.com/tttSee the ACT Dental/BPA Live Event Schedule: https://www.actdental.com/eventGet The Best Practices Magazine for free: https://www.actdental.com/magazinePlease leave us a review on the podcast: https://podcasts.apple.com/us/podcast/the-best-practices-show-with-kirk-behrendt/id1223838218Episode Resources:Watch the video version of Episode 780: https://www.youtube.com/@actdental/videosMain Takeaways:Up to 85% of patients with sleep apnea are undiagnosed. Screen every patient!Decide how you want to incorporate dental sleep medicine into your practice.Once you decide you want to do DSM, make a commitment to doing it!Identify your at-risk patients and direct them to get treatment.Helping sleep patients will be rewarding and motivational.When done right, DSM is extremely lucrative.DSM is not as hard as you think.Snippets:0:00 Introduction.2:00 Dr. Murphy’s background.5:51 The evolution of sleep devices.8:18 The business of sleep, explained.13:28 The slow adoption of sleep.17:05 It’s really not that hard.21:06 You can't learn to swim without getting wet.23:53 Screen every patient.25:45 Dr. Murphy’s passion behind the International Academy of Sleep.32:31 Final thoughts.34:46 More about IAOS and upcoming courses.Dr. Mark Murphy Bio:With nearly 40 years of experience in the dental and dental laboratory professions — and recently in the dental manufacturing industries — Dr. Murphy has a gestalt...
ZARZA We are Zarza, the prestigious firm behind major projects in information technology.