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Listen "General Mills: Is Their Premium Brand A Cereal Killer?"
Episode Synopsis
In this episode, we dive into General Mills' decision to release a premium breakfast cereal that is priced as high as $32 a box! Listen as our marketing experts break down this decision, as well as the cereal industry as a whole! Linda's LinkedIn: https://www.linkedin.com/in/lindafanaras/Millennium Agency: Brand Strategy | Marketing | Web Design: https://mill.agencyYouTube Channel: https://www.youtube.com/@mill.agency/Linda's Books: Claim Your White Spacehttps://www.amazon.com/CLAIM-YOUR-WHITE-SPACE-CRITICAL-ebook/dp/B0CLK8VLYVPassion + Profits: Fueling Business And Brand Successhttps://www.amazon.com/Passion-Profits-Fueling-Business-Success-ebook/dp/B0CLLDDSNX/
More episodes of the podcast The B2B BRAND180 Podcast with Linda Fanaras
Mastering B2B Relationship Selling, with Dawn Grooters, Inside & Hybrid Sales Professional
08/09/2025
How to Build Integrated B2B Digital Strategies with Andrew Seidman, Co-Founder of Digital Reach
10/03/2025
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