This week, the Mavens talk with Ian Hecox, co-founder of Smosh.
Early in 2005, after discovering their skits on Myspace could receive greater attention on the newly established Youtube, Hecox and friend Anthony Padilla climbed their way to the top of the internet as the comedy duo Smosh. Even having the most-viewed Youtube video of all time at one point, the group has evolved into a comedy collective of multiple channels and a variety of creators and collaborators. Almost two decades since its inception, Smosh is known as one of Youtube’s largest channels, engulfing various mediums to reach its audience in this day and age.
With the Mavens, Hecox discusses how he and Padilla persevered to evolve their brand into what it is today and gave insight into the creative process behind the content they put out. 
To learn more, tune in to “Funnier Than the Next Guy!”

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